Strategy

A clear and focused strategy is critical for the future success of any organisation. 

The Valeur team will work with you to help you define your strategy for your business or brands, from early market assessment, launch, through to brand planning.

We collaborate with you to ensure you have the right strategy and support you to implement it.

  • Early market assessment

  • Product lifecyle and brand planning development

  • Workshop facilitation 

  • Strategy planning workshops

  • Innovation workshops

  • Leadership & team development

  • Targeting, positioning and messaging

  • Competitive simulations

  • Strategic reviews

Case Studies

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INNOVATION

WORKSHOP

Client need 

To refine strategy and develop tactical initiatives with the cross-functional team

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BRAND 

PLANNING

Client need 

Prepare Brand Plan and launch materials for a new Pharmacy product (OTC)

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STRATEGIC
REVIEW

Client need 

Strategic Review to establish the current status of the business and market dynamics and establish growth opportunities

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LEADERSHIP MEETING:
FUTURE STRATEGY

Client need 

External facilitator to work with the Executive Leadership team for a Strategy offsite meeting

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COMPETITIVE
SIMULATION

Client need 

Challenge the team’s thinking with a competitive simulation, in preparation for a new reimbursement from a competitor